Direct link

Direct Link is a way of using the GS1 Digital Link standard without a resolver.

There is no redirection with this method. The URL stored in the QR code is a direct link to the product.

This method is only very briefly described on the GS1 Digital Link website in the document GS1 Digital Link Standard in section 7.8 Providing content directly.

Advantages

• The solution does not need a resolver.
• It provides the same benefits and can have the same parameters as the links routing to the resolver.

Disadvantages

• The landing page logic must be able to retrieve product data based on GS1 identifiers in the URL.
• The URL in the browser address bar is not 'pretty'.

Example with solution

GS1 Digital Link URL encoded in QR code:

https://dl.gs1sk.org/01/08580000000061

Target URL (product website):

https://dl.gs1sk.org/01/08580000000061

Processing of the written URL to the destination URL:

None.

Examples on the page